Platform as a Service

Both nationally and internationally, our tools & know-how are used by various parties. This ranges from our own customers to PAAS and SAAS partnerships.

  • PAAS
  • SAAS
  • PromoBulter technology
  • Netmedia Europe E-viewer technology

PromoButler Suite

Discover the new PromoButler suite (iOS & Android)

  • Folder app
  • Promotion app
  • Shopping card app
  • Opening hours app


Interactive, dynamic magazines and real-time (price) adjustments contribute to increased relevance with a minimum of waste

  • HTML 5
  • Self Service platform
  • Full Service when needed
  • Trusted by numbers of clients like Lidl Belgium, Ikea NL, Dreamland, Alvo, Auto 5, Zeeman, …


Since is the first and nr. 1 consumer platform in Belgium, it has a lot of data at its disposal. Clients are using this data for:

  • Benchmarking
  • Optimizing their own folder
  • Boosting their marketing mix
  • Being hyper-relevant

Knowledge & Know How

Thanks to the PAAS & SAAS possibilities you can now take advantage of the knowledge of our team to optimize your own technology


  • 1st & nr. 1 promotion platform in Belgium
  • Agile
  • Early adaptors
  • AI & machine learning available
  • Open API for folders & promotions
  • Microservices to the power 8
  • Smart connections with (micro)services: API tot the power 10
  • Dynamic pricing & lay-out possibilities for the online folder
  • Optimization of the supply chain, thanks to relevance in the folder

PromoButler technology

  • PAAS
  • SAAS
  • Data
  • Benchmarking
  • ‘State of the art’ e-reader
  • Integration options: API, CMS & 3rd parthy applications
  • Scalable team
  • Security, support & performance


Professional Team

Mark Lens - CEO

Mark Lens

CEO and inspirer

Patricia Verbovsek


Gof Vannerum

Digital marketeer & data wizard

Guy Jossels


Jan De Smet


Britt Donkers

Account manager Habitos

Lobke Stans

Sales & backoffice

Melissa Knaepen

Digital sales consultant

Yente Stappers

Graphic designer

Head office

PromoButler nv